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How Much Money Should You Raise? A Bottom-Up Crowdfunding Goal Calculator
Avery Finch · · 1 min read
Build a defensible crowdfunding target from manufacturing, fulfillment, taxes, fees, refunds, contingency and minimum viable production rather than choosing an attractive round number.
Build a defensible crowdfunding target from manufacturing, fulfillment, taxes, fees, refunds, contingency and minimum viable production rather than choosing an attractive round number.
Research note: Kickstarter states that projects use an all-or-nothing funding model: a project must reach its funding goal for funds to be collected. That mechanic makes the goal more than a marketing number.